Cookie Policy Information

 

To make this site work properly, we sometimes place small data files called cookies on your device.

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It helps the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don't have to keep re-entering them whenever you come back to the site or browse from one page to another.

How do we use cookies?

A number of our pages use cookies to remember:

  • your display preferences, such as contrast colour settings or font size
  • if you have already replied to a survey pop-up that asks you if the content was helpful or not (so you won't be asked again)
  • if you have agreed (or not) to our use of cookies on this site

There is a list of the cookies we use set out below. The cookies are classed as:

  • Strictly necessary cookies
  • Functional cookies
  • Performance cookies
  • Advertising/Marketing cookies

Do we use other cookies?

Some of our pages or sub-sites may use additional or different cookies to the ones described above. If so, the details of these will be provided in their specific cookies notice page. So you may be asked for your agreement to store these cookies.

Just browsing?

You will not be contacted by us if you just look around the site. We will only contact you if you complete a call back or contact request. If you want to know more about how we use your data please see our Privacy Policy.

How to control cookies

You can control and/or delete cookies as you wish - for details, see AllAboutCookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed.

 

Location

Classification

Name

What is it used for?

Merchant Rentals

Strictly Necessary

ARRAffinity

Set by Azure Web App to allow website to function. Persists for the length of the session only.

Merchant Rentals

Strictly Necessary

ARRAfinitySameSite

Set by Azure Web App to allow website to function.  Persists for the length of the session only.

Merchant Rentals

Strictly Necessary

c_cookie_performance_cookie_consent

Used to detect if user has agreed to performance cookies. True or False value. Persists for 1 year unless deleted.

Merchant Rentals

Strictly Necessary

c_cookie_marketing_cookie_consent

Used to detect if user has agreed to marketing cookies. True or False value.  Persists for 1 year unless deleted.

Merchant Rentals

Strictly Necessary

c_cookie_final_consent

Used to detect if user has carried out confirmation of cookie preference and to prevent cookie popup from appearing every time a new page loads. True or False value.  Persists for 1 year unless deleted.

Google
Analytics

Marketing

_ga

Used to distinguish users.
Persists for 2 calendar years unless deleted.

Google
Analytics

Marketing

_gid

Used to distinguish users.
Expires within 24 hours unless deleted.

Google
Analytics

Marketing

_gat

Used to throttle request rate. . If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>. Persists for 1 hour unless deleted.

Google
Analytics

Marketing

AMP_TOKEN

Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service. Persists for 30 seconds to 1 year.

Google
Analytics

Marketing

_gac_<property-id>

Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. Persists for 90 days.

 

 

 

 

 If you choose to manage or delete the cookies used, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

Cookies in more detail

The rest of this section gives you a list of what performance cookies are set by our website and a description of how they are used.

Analytics Software

Merchant Rentals use hosted web analytics software. These are hosted services provided and managed by third party companies. Merchant Rental’s main supplier of hosted web analytics and recordings are Google, Inc. This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google").

Google Analytics use cookies to help the website analyse how users use the site. This is to help inform future product enhancements and improvements, and to diagnose any defects quicker.

The information generated by the cookie regarding our websites (including IP addresses) will be transmitted to and stored by Google on servers that may be hosted in the United States. Google will use this information for the purpose of evaluating use of our website, compiling reports on website activity for website operators and providing other related services to Merchant Rentals. Please visit the Google website for more information regarding their privacy.

By accepting these cookies you consent to the processing of data about you by Google, Inc. in the manner and for the purposes set out above.